Amazingly quickly the format battle between HD-DVD and Blu-ray has reached a conclusion. Anyone following the saga will have seen numerous reports of the demise of HD-DVD after Netflix, BestBuy and WalMart had made statements that they would be backing the Blu-ray format. The writing was on the wall, and many news agencies jumped the gun before Toshiba had made their official announcement – which they have now made today: February 19th.
Hopefully this works out well for the consumer now that there is only one choice. Currently Blu-ray players are around $400, and the media is still at a premium price over DVDs. It is my opinion that the players need to fall to the sub $200 range, and the media needs to average $20 a disc.
The next threat to Blu-ray will be downloaded content. Both low-fi content such as YouTube as well as hi-def downloads via services like iTunes (with Apple TV).